New York Times launches data journalism site The Upshot. Publisher's 'conversational' replacement for Nate Silver's FiveThirtyEight takes on Vox and Washington Post's Wonkblog...
The New York Times's The Upshot website
http://www.theguardian.com/media/2014/apr/22/new-york-times-launches-data-journalism-site-the-upshot
The New York Times has launched a new site featuring a combination of data-driven and explanatory reporting. The Upshot combines analysis of the news with data visualisations. It faces competition from other high profile rivals including the Washington Post's Wonkblog and Vox Media and Ezra Klein’s explanatory journalism site Vox. The paper first announced the project in March and has been working on it since Nate Silver left the paper and took his FiveThirtyEight blog to ESPN. The Upshot's editor, David Leonhardt, a former Washington bureau chief and economics columnist at the New York Times, wrote on its Facebook page on Monday that the site's main goal is help people to better understand big, complex stories like Obamacare, inequality and the real-estate and stock markets.
The Upshot will do this, he wrote, "by writing in a direct, plain-spoken way, the same voice we might use when writing an email to a friend. We’ll be conversational without being dumbed down. "We will build on all of the excellent journalism the New York Times is already producing, by helping readers make connections among different stories and understand how those stories fit together."
- Washington Post's Wonkblog and Vox Media and Ezra Klein’s explanatory journalism site Vox.
- The Upshot's editor, David Leonhardt.
- The site will use graphics and interactives to help non-experts understand the news.
- "I don’t think this is about a competition between these sites to see which will emerge victorious. There is more than enough room for any site that is providing journalism of this kind to succeed. Given there’s a hunger for conversational journalism and database journalism, as long you’re giving people reporting that’s good, you’re going to succeed."
- The Upshot, according to Leonhardt. He wrote: "One of our highest priorities will be unearthing data sets and analysing existing ones — in ways that illuminate and, yes, explain the news. As with our written articles, we aspire to present our data in the clearest, most engaging way possible."
I think the New York Times would benefit a lot from The Upshot new site as a larger demographic audience would be attracted to it encouraging others to interact as well. The site would help many individuals to understand the news which visuals and easier ways to understand content. Allowing the company to annouce this on Facebook a social media site is an advantage as it would spread across attracting new audiences and appeal to consumers to subscribe with The New York Times.
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