Daily Mail quiz powers UsvsTh3m towards 3m users. Daily Mirror publisher to follow Buzzfeed-style site offering socially shareable content with new data journalism project...
UsVsTh3m's Daily Mail quiz: hailed by social media users
The Daily Mirror has recently published an online social content where the audience are able to create their own quizzes about the news, sports, social media etc. The social website is called 'UsvsThe3m' publisher's Buzzfeed-style, it was expected to reach 3 million unique users in October after publishing a quiz about the Daily mail called 'How much are you hated by the Daily Mail?'. The website is intended to quickly develop humorous interactive quizzes and games based on current news and events, users are able to share their scores, games and quizzes via social media. "Sharing stuff socially says something about you," said Trinity Mirror product director Malcolm Coles. "People want to identify with something that reflects their personality and says something about themselves. People were pleased that the Daily Mail hated them." Trinity Mirror which follows up UsVsTh3m, launched without fanfare in May, with a new venture, Project Y, focusing on "socially shareable data journalism".
- Trinity Mirror is forecasting that the site will pass the 3 million monthly unique user mark at about lunchtime on Thursday, almost tripling the number of users recorded in September.
- 1.25 million users, came from people playing and sharing the tongue-in-cheek Daily Mail quiz.
- User generated content about audiences view/opinion on current events and news.
- Allowed to share videos, games and quizzes.
I think this is a great idea that the Daily mirror has published this website as audiences are able to publish their own opinion/views about the news and current events that are happening. It allows audiences to create videos, games and quizzes for others to use and also user generate content so audiences are able to share views. Its kind of like citizen journalism as audiences make their own footage about news and publish it on social websites like this for others to comment on.
No comments:
Post a Comment